DATA STRATEGY: HOW TO PROFIT FROM A WORLD OF BIG DATA..

    DATA STRATEGY: HOW TO PROFIT FROM A WORLD OF BIG DATA, ANALYTICS AND THE INTERNET OF THINGS   Data is revolutionizing the way we all do business. Every business is now a data business and needs a robust Data Strategy. However less than 0.5% of all data is ever analysed and used, offering huge potential for organisations when trying to leverage this key strategic asset (Source: Bernard Marr). What is the value of your data and how does it generate business value? Data Strategy, by bestselling author Bernard Marr, provides a clear blueprint showing what organizations need to …

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